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09 — 15

Publik

09
Branding
Quality Over Quantity

Coffee runs in our veins at STS, but Publik is where the addiction began. In a city that isn’t known for its coffee beans, Publik launched at the forefront of the burgeoning coffee scene in Salt Lake City. With Publik’s pillars of quality over quantity, community over corporate, and planet over profit infused into their branding, messaging, and website, Publik was one of the first of its kind to change the look and approach of coffee brands.

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Coffee Bag
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Label
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Primary Logo
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Primary Logo
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Badges
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Color Structure
07
Typography

Purple

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Branding
DRAG